Official Key Art for CONMEBOL Libertadores guayaquil 2022.
Branding developed for the 2022 CONMEBOL Copa Libertadores final held in Guayaquil, Ecuador. Typically, the logo remains the same, and the task involves expanding it while giving it an identity more in line with the location, to create all promotional materials.
My role: Creativity IDEA, Art Direction, Design, Retouch.
Key art